Understand how to uniquely identify your products for global in-store and online sale. Salil discusses the difference between a GTIN and a barcode. http://ow.ly/tKWi30qdDD6 Let's talk about the difference between GTINs and Barcodes. What is a GTIN? GTIN stands for Global Trade Item Number and it's used by companies to uniquely identify their products and product variations. What is a barcode? Barcodes are the actual lines and spaces that you see on the label that are to be read by a scanner at the point of sale. Both GTINs and barcodes are instrumental in helping you sell your products around the world. For more information, visit: http://ow.ly/tKWi30qdDD6.